Kate Wu

Kate is a graphic/ brand designer based in NYC. She recently graduated from the School of Visual Arts with a degree in Bachelor of Fine Arts in Design. Read more


Selected Projects
Dispatch
Time Capsule
Ambient 1: Music For Airports
Ru Guo
Imperfectionist
Bit Festival


︎︎︎Archive 
︎︎︎Illustrations


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Kate Wu

Kate is a graphic/ brand designer based in NYC. She recently graduated from the School of Visual Arts with a degree in Bachelor of Fine Arts in Design.Read more


Selected Projects
Dispatch
Ambient 1: Music For Airports
Time Capsule
Imperfectionist
Ru Guo
Bit Festival


︎︎︎Archieve
︎︎︎Illustrations

Sigur Rós
An Icelandic post-rock band active since 1994. This is a redesign for their fourth studio album, Takk.

Album Package Redesign | Brand Identity | Campaign Design | 2022
Typography and music share many commonalities, such as pacing, rhythm, contrast and tension. This project is to experiment combining ambient music with the visual looks of Bauhaus movement into one single album packaging.








Bloom Beyond
A brand that brings joy, comfort, and positivity to women going through menopause. Reframing aging from a negative aspect to a positive one.

Brand Identity | UIUX | Package Design | 2023
Menopause is a natural decline in reproductive hormones when a woman reaches her 40s or 50s. It is signaled by 12 months since the last menstruation. Common symptoms include hot flashes, sleep disturbances, fatigue, brain fog, anxiety, depression, and many other challenges.

We have all heard about menopause; however, compared to the increase in market demand and women who are suffering from this, few people have discussed this matter and don’t really know how it will affect their bodies and daily lives.

Bloom Beyond is here to encourage and support women to live out their lives as fulfilled as they did before menopause, giving out sufficient information and resources to help them get to know the new part of themselves better.






Electric Forest
A multi-genre event focusing on electric music held in Rothbury, Michigan.

Festival Identity | Rebrand | 2022
Electric Forest Rebranding is about refining the conecpt of the chosen music festival. From combinging tree trunk and music records as the main concept to redesign and improve its visual identity.







PIZ24
A magazine including all kinds of pizza-related articles happening in New York.

Type Design | Editorial Design | 2022
From the bustling streets of New York to the cozy corners of pizzerias, this magazine is a slice of my passion and love to the city's legendary pizzerias, weaving together their stories and the delicious history of New York pizza.